man walks by a window display of one book which says 'The Book Of The Moment'
this cartoon is drawing by Mick Stevens. it is an advertisement for the premium photographic print. in this picture, he put a book in window to tell people how good is for a book when it print out in this moment.
this cartoon can link to my idea to give some meaning to emphasis book how benefit for people.
0-1 year newborn 1-3 year toddler 3-6 year preschooler 7-12 year schooler 12-18 adolescents 19-65 year adulthood 65 years and above old age
"Average Height
To determine average height for a 12-year-old, again use the growth chart for adolescents 2 to 20-years-old. Then use the section located above weight percentiles listed as stature. The average height will be located along the 50th percentile line on the graph. For a 12-year-old boy, the average height is about 58.5 inches. For a 12-year-old girl, the average height is about 59.5 inches."
To create a new window display for bookstores, it is not limited in books display and famous books announcement. I try to find some ideas from relative information about book, like function and categories of book. because the function of book is telling stories, sharing information and teaching knowledge. I went to Waterstones to take some photos to know what kind of book to sale in bookstore. and try to get some ideas from
it.
as we know, book is a story, in other world, it is also about emotion and psychology for human. so I have read many articles to know why people should read book, why book is important and something like that. to find some more deeper meaning for book.
there is a reference about logos' cartoon, it is winer Oscar logorama. it used metaphor to tell a story, like human society, to introduce american corporatelogos.
so based on this story, I will choose different kind of book to create a big story.
Today, I got a lecture by Fraser Davidson. He has showed his previous works in his presentation and I got some comments to my project from above video which called "ode to a flower".
Professional people have their own opinion in own field. artist see a flower, they care about how beauty it is, what color and form it is. to biologist, when they see a flower, they will research what kind of cell exist in petal, how this flower grow up or other things. to merchant, sometimes, they will think how many flowers they can sell and how much money they can get. so different occupation, people have different knowledge.
to my project, I think that I can use this way to get some ideas to involve bookstore, through analysing what is different professional people focus on, it is possible to find various views to build brand loyalty.
"You know the thing teachers say in elementary schools-”First kids learn to read and then they read to learn”? I get that. But what about when you’re done with all your schooling? What makes any of us want to keep reading when it’s no longer required? Why does anyone pick up one book at a bookstore and not another? Are we still reading to learn or are we reading for some other reason?..." article link: http://www.bookstorepeople.com/2009/02/why-do-we-read/
this article is about writer share her experience and thoughts to think why we should read book. she think reading is for pleasure and escape. we can learn and relaxed in the world of book.
