Today, we have discussed about concept of bookstore
model-box. The bookstore window design for viewing use angles and
perspective(optial illusion) to got a pattern, by this way to engage passer-by
experience.
The
window display of Waterstones consist of two parts. Firstly, discussion the
open space of window – the background. the window theme is the world of book,
because books contain too many knowledge and storise, It is unlimited.
Meanwhile, reading book can improves people’s imagination, so the background
use sky/space as metaphor to express wide and unlimited concept, those
characters of book is similar as sky.
Secondly,
we talked about confined space,
According to “world” to conducte brainstorm, so I got some keywords. I
picked up three typical words, they are nature, society and people, using
related elements to link the books’ world. This part is for peephole
experience, so we discussed the interactive device, like putting button on
window, except for the confined space(the box) have holes to engage people
curiousity to close window, and people can interaction with window to get fun
when they see that.
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